Cookie statement

1.      Why this cookie policy?     

1.1.   The website [www.ap.solutions] (hereinafter: the “Website”) can use certain cookies, identifiers or other technologies (“cookies”). We (Advanced Power Solutions NV (“APS” – please find our company details below) are responsible for the use of these cookies and the processing of your data via or in connection with these cookies.

You can contact us via:

Advanced Power Solutions NV        
Nieuwe Gentsesteenweg 21
1702 Groot-Bijgaarden - Belgium
Registered No. 0414.688.361
(company registration number)

E-mail: [info@ap.solutions]

1.2.   This cookie policy informs you about the use and purpose of the cookies used on the Website. This policy is made available to you digitally via the Website. You can consult it at any time under the tab ‘Cookie Policy’. 

1.3.   This cookie policy does not apply to any other third party websites or applications for which the app may contain hyperlinks or references. You are advised to consult the privacy and cookie policies applicable to these other websites. We are not responsible for the policies and terms of these third party websites or applications.

1.4.   We may change this cookie policy at any time. Changes will be announced via the Website or otherwise (e.g. via email). The English text of this policy will always prevail over any translations thereof.

1.5.   This cookie policy is subject to Belgian law. Only the courts of Brussels have jurisdiction in the event of a dispute.

2.      What are cookies and what is their purpose?

2.1.   Cookies are small electronic text files that are stored on the user’s device by a specific server via the user’s browser. Cookie files typically contain unique codes (name of the server that placed the cookie, expiration data and a unique numeric code) that allow your browser or device to recognise you during your use of the Website (session cookies), or in case of repeated visits (permanent cookies) and thus improve your user experience on the Website. Cookies facilitate the interaction between the user and the Website. They are used to enhance the user experience and for the collection of statistics related to users. Cookies also allow to store your personal settings and preferences related to whether images and sound can be played. Certain cookies may be installed by a third party to measure the use of the Website (see section 5 below).      

2.2.   Cookies can help us to improve and personalise your experience on our Website, to ensure that it performs as well as you expect and in order to make your use pleasant and attractive. For example, we can improve your experience when using our Website by tracking your use so that it can be improved to meet your needs. We can also make sure that the ads you see online are more relevant to you and your interests.

Functional cookies

These cookies are used to enhance the functionality of the website. For example the integration of a cookie to allow to keep your preferences on a filterable page.
Functional cookies never store personal information to the extent you can be identified as a user; all information is anonymous.
We recommend to accept these cookies to allow to use the full experience.

Performance cookies

These cookies allow us to ensure we can measure the visits and the traffic to our servers, to ensure the performance of the website is guaranteed.
All information that is gathered, is stored anonymously and cannot allow us to identify you.

Analytical cookies

These cookies are implemented to allow us to analyse the visitors behavior, to better serve them in the future.
All data that is gathered is stored anonymously and cannot be linked back to the visitor.

Advertisement cookies

These cookies are set by the advertisement partners that are implemented into the websites. The information could be used by the partners to build a user profile to better serve information on this or other websites.
The partners will not be able to store any personal information, they can use information on the website to build an anonymous targeting profile. Re-marketing actions are included into this type of cookies.

Personalization cookies

These cookies are set by the website and/or third party tools to allow to personalize your visitor experience.
This could consist out of A/B tests, injection of known information or distributing content matched to your user profile.
By interaction with the above underlying tools, additional information could be gathered inside your user profile, being anonymous or not.

3.      Browser settings      

3.1.   In addition, you can change your preferences at any time via your browser by following the instructions on the links below, depending on your browser: [hyperlinks].

3.2.   The use of cookies can be disabled. Your browser allows you to delete cookies automatically or manually and to indicate whether certain cookies may be stored or not. You can also configure your browser so that you receive a message when a cookie is stored.   

         If you disable cookies, however, it is possible that the Website will no longer function correctly or that certain (graphic) elements or features will not function (properly).

4.      Cookie banner – informed consent

4.1.   On your first visit or use, information relating to the use of cookies (with a hyperlink to this policy) will appear in a cookie banner.

         Your consent is not required for necessary / technical and functional cookies. Consent, to be granted via the banner, is required for non-functional or non-essential cookies, such as analytical/statistical cookies and tracking/marketing cookies. Your consent shall be obtained before the cookies are stored. If your consent is not granted, no cookies can be stored. Your consent shall be informed (by providing the information to you in this cookie policy). Your consent shall be explicit and active by checking the boxes in the cookie banner. Your consent shall be specific and thus obtained per cookie or cookie category.

4.2.   If you gave your consent to use certain non-functional or non-essential cookies, you can change this setting at any time and withdraw your consent. Previously stored cookies will be deleted. You can do this via [link to instructions].

         You can withdraw your consent for our cookies at any time, even if you previously gave your consent. Please note that if you do not consent to some of our cookies, the user experience on the Website may be adversely affected.

5.      Third-party cookies

5.1.   Our Website can use cookies of APS (first-party cookies), which are stored on your device by our Website. Our Website can also use cookies stored by third parties whose services are (or may be) used on the Website (third-party cookies). Third-party cookies are stored by domains that differ from our Website’s domain. This is also indicated under section 5.3 below.

5.2.   First-party cookies do not entail a transfer of personal data to third parties but can use a third-party processor, e.g. for the compilation of statistics. Your permission is also required for the storage of first-party analytical cookies.

5.3.   Third-party cookies allow the transmission of personal data to third parties directly (e.g. by an active component linked to a banner or a spy pixel) or indirectly by storing cookies that are accessible to applications or websites other than those of the advertiser. 

6.      The cookies on our Website

6.1.   The table under section 5.3 below contains an overview of the cookies we use on our Website, why we use them and where they come from. We also indicate whether a cookie is a ‘permanent’ or ‘session’ cookie. The difference is:

§  Permanent cookies remain on your device between browser sessions. They are activated each time you visit or use the Website that created that particular cookie. For example, if a permanent cookie is used on the Website to remember your preferred language, you will not have to choose that language each time you visit or use the Website.       

§  Session cookies allow us to link a user’s actions during a browser session. A browser session starts when you open the browser window and ends when you close the browser window. Session cookies are created temporarily. After you close your browser, all session cookies are deleted.

6.2.   We further use analytical cookies (such as Google Analytics) to collect general information about how users use the Website. They allow us to recognize and count the number of visitors and to see how visitors move around the site when they are using it and thus can be used for profiling purposes. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. These cookies do not collect any data that could identify users. Any information collected through these cookies is solely for the purpose of understanding and improving the functionality of the Website. 

7.      Social media plug-ins

7.1.   In the Website we use social media plug-ins. We also use ‘Pixel’ type Facebook cookies. Social media plug-ins allow you to track our accounts on social networks such as Facebook, Twitter and Instagram from our Website. Social media plug-ins allow us to recognise you based on your profile on the relevant social networks and to display personalised ads for our products or services on these social networks. 

         If you do not wish to connect to your social networks, please unsubscribe before using our Website and refuse/delete cookies from social networks.

7.2.   We have no influence on the nature and extent of the data that social networks may collect. Only the social network websites or providers determine which data is collected via the social plug-ins, the purposes for which they are used, and how long they are kept. More information about the processing of data via the social plug-ins of the social networks, you can find in the privacy policies of those social networks (Facebook: https://www.facebook.com/about/privacy; Instagram: https://help.instagram.com/519522125107875; Twitter: https://twitter.com/en/privacy).  

Any questions, comments or complaints? Feel free to contact us: [info@ap.solutions]